Healthcare / Mental Health

A Psychiatry Website With a Clearer Appointment Path

  • Visible appointment actions
  • Credentials and insurance information
  • Phone-friendly service pages

The Problem

Someone searching for a psychiatrist needs to find credentials, accepted insurance, and appointment information without delay. KC Psychiatrist’s old website made each task difficult on a phone.

The existing site buried the appointment path and made credentials, accepted insurance, and treatment information difficult to find on a phone.


What We Built

Practice credentials. We led with the doctor’s experience and areas of specialization. The design used practice information in place of generic medical imagery.

Appointment flow. We put the booking action in the header and repeated it at decision points on the homepage.

Insurance and services. Patients can review accepted insurance and treatment areas near the top of the page.

Phone-friendly pages. We simplified the layout and kept the main patient actions visible on smaller screens.

Local service information. Service pages answer common questions from people searching for a psychiatrist, mental-health treatment, or ADHD care in the practice area.


What Patients Can Do

Patients can review the clinician’s experience, treatment areas, accepted insurance, and appointment options without searching through unrelated pages.

We do not publish traffic, booking, or speed changes for this project without the supporting measurement record.


Why It Worked

Patients could confirm the clinician’s fit before choosing a next step. Each service page then directed them to booking or phone contact.

Case study review

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